Weyerbacher Last Chance IPA.
There are plenty of breweries that will hold a random beer event to support a charity; a keg will be donated or a percentage of sales will go to a fitting charity. It’s rare, however, for a brewery to release a new flagship beer and give a percentage of every ounce sold to a charity. But, a love for our furry friends inspired just that from Weyerbacher Brewing Company. Last Chance IPA is their replacement IPA for the retired Hops Infusion. Five cents from every 12oz. bottle they ship and five cents from every pint in each keg sold goes to an animal based charity.
“Each month a different employee gets to choose the organization. Thus, the name ‘Last Chance’ is based on the premise that these organizations are often the last chance a pet has to find a home to adopt them. In recent years, these organizations have seen a decline in support donations, likely for economic reasons, and we at Weyerbacher decided this was a good way for us to give back to the community,” says owner Dan Weirback. It’s only fitting for a brewery that is famous for a very agile, three-legged goat named Peggy, to have such an animal based charitable endeavor.
The month of June raised $2,593 for a Siberian Husky Rescue organization. Not a bad start for a new beer that is sure to become more and more popular, leading to even more happy animals.